The Stowe Guide & Magazine and Stowe-Smugglers’ Region Guide – published twice a year – is the one indispensable guide on what to do, where to go and what to see in the greater Stowe and Smugglers’ Notch region, and Central and Northern Vermont. For nearly 30 years, the Stowe Guide & Magazine has served as the area’s most comprehensive information source on local events, attractions, inns, restaurants, shopping and outdoor sports and activities. The Stowe-Smugglers’ Region Guide was added in 1999 to cover Lamoille County.
The circulation ranges between 45,000 and 55,000, but not less than 100,000 copies per year. Including pass-along readership, average readership per issue is estimated at 200,000. With Guide listings published in the Stowe Reporter for 15 weeks each tourist season, advertisers can count on an additional 100,000 reader impressions. Approximately 10,000 copies are distributed free at welcome centers along Vermont’s interstate system, and at Canadian border crossings. The remaining copies are distributed free of charge in the Stowe-Smugglers’ region and surrounding areas.